{"product_id":"the-supima®-cotton-towel-1","title":"The Supima® Cotton Towel","description":"\u003cp\u003eThe Sukun Supima® Cotton Towel Collection — the bathroom equivalent of the sheets you never want to leave.\u003c\/p\u003e\n\n\u003cp\u003eWoven with 100% Supima® cotton terry loops. Supima is extra-long-staple cotton grown in the USA, prized for being softer, stronger and more colourfast than ordinary cotton. The result is a plush, deeply absorbent, low-linting pile that is soft from the first use and only gets better with every wash. Each towel is finished with a clean piqué border and matching piqué hem, plus a Micro-Fresh® anti-microbial finish to help it stay fresher between washes. Generously sized, beautifully weighted and finished with Sukun's signature considered detail — because the end of a bath or shower should feel as good as the beginning of it.\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cstrong\u003eSIZE GUIDE\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ctable style=\"width:100%; border-collapse: collapse; text-align: center;\"\u003e\n  \u003cthead\u003e\n    \u003ctr style=\"background-color:#f5f0ea;\"\u003e\n      \u003cth style=\"padding: 12px; border: 1px solid #ddd;\"\u003eType\u003c\/th\u003e\n      \u003cth style=\"padding: 12px; border: 1px solid #ddd;\"\u003eBath Towel\u003c\/th\u003e\n      \u003cth style=\"padding: 12px; border: 1px solid #ddd;\"\u003eHand Towel\u003c\/th\u003e\n      \u003cth style=\"padding: 12px; border: 1px solid #ddd;\"\u003eWash Cloth\u003c\/th\u003e\n    \u003c\/tr\u003e\n  \u003c\/thead\u003e\n  \u003ctbody\u003e\n    \u003ctr\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd; font-weight: bold;\"\u003eDimensions (cm)\u003c\/td\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003eW76cm x L137cm\u003c\/td\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003eW41cm x L76cm\u003c\/td\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003eW33cm x L33cm\u003c\/td\u003e\n    \u003c\/tr\u003e\n    \u003ctr style=\"background-color:#faf7f4;\"\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd; font-weight: bold;\"\u003eDimensions (inches)\u003c\/td\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003eW30\" x L54\"\u003c\/td\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003eW16\" x L30\"\u003c\/td\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003eW13\" x L13\"\u003c\/td\u003e\n    \u003c\/tr\u003e\n    \u003ctr\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd; font-weight: bold;\"\u003eSold As\u003c\/td\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003eSet of 2\u003c\/td\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003eSet of 2\u003c\/td\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003eSet of 2\u003c\/td\u003e\n    \u003c\/tr\u003e\n    \u003ctr style=\"background-color:#faf7f4;\"\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd; font-weight: bold;\"\u003e3-Piece Bundle\u003c\/td\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003e1x Bath Towel\u003c\/td\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003e1x Hand Towel\u003c\/td\u003e\n      \u003ctd style=\"padding: 12px; border: 1px solid #ddd;\"\u003e1x Wash Cloth\u003c\/td\u003e\n    \u003c\/tr\u003e\n  \u003c\/tbody\u003e\n\u003c\/table\u003e\n\n\u003cp\u003e\u003cem\u003eNote: Dimensions are informational — slight variations may occur due to material properties and washing.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cstrong\u003eDETAILS \u0026amp; FABRIC\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e— Material: 100% Supima® cotton terry loops\u003cbr\u003e\n— Fibre: Extra-long-staple cotton grown in the USA\u003cbr\u003e\n— Pile: Plush, deeply absorbent terry loop\u003cbr\u003e\n— Finish: Soft, low-linting and generously weighted\u003cbr\u003e\n— Border: Clean piqué border with matching piqué hem\u003cbr\u003e\n— Freshness: Micro-Fresh® anti-microbial finish\u003cbr\u003e\n— Certification: OEKO-TEX Standard 100 — free from harmful chemicals\u003cbr\u003e\n— Origin: Made in Pakistan with generations of textile heritage\u003cbr\u003e\n— Colour retention: Stays vibrant wash after wash\u003cbr\u003e\n— Pilling: Minimal — designed to last beautifully for years\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cstrong\u003eWHY SUKUN TOWELS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e— Supima® cotton loops — longer, finer fibres for a softer, stronger towel\u003cbr\u003e\n— Soft from the very first use — and only improves with washing\u003cbr\u003e\n— Deeply absorbent pile — wraps you in warmth after every bath or shower\u003cbr\u003e\n— Piqué border and hem — a clean, tailored finish that hangs beautifully\u003cbr\u003e\n— Long-lasting colour — designed to stay vibrant over time\u003cbr\u003e\n— Considered weight — generous without being heavy\u003cbr\u003e\n— OEKO-TEX certified — kind to skin and to the environment\u003cbr\u003e\n— Made in Pakistan — the same mills trusted by the world's leading home brands\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cstrong\u003eTHE 3-PIECE BUNDLE\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eEverything you need to dress a beautiful bathroom in one considered set.\u003cbr\u003e\n— 1x Bath Towel (W76cm x L137cm \/ W30\" x L54\")\u003cbr\u003e\n— 1x Hand Towel (W41cm x L76cm \/ W16\" x L30\")\u003cbr\u003e\n— 1x Wash Cloth (W33cm x L33cm \/ W13\" x L13\")\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cstrong\u003eCARE INSTRUCTIONS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e— Machine wash separately on a gentle 30°C cycle\u003cbr\u003e\n— Ideally air dry, or tumble dry on a low heat\u003cbr\u003e\n— Do not bleach\u003cbr\u003e\n— Do not dry clean\u003cbr\u003e\n— Do not use fabric softener — it reduces absorbency over time\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cstrong\u003ePAIRS WITH\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eAvailable in Sukun colourways — designed to complement the full Sukun bedding collection so your bedroom and bathroom can live in the same considered edit. Worth cancelling plans for. 🤍\u003c\/em\u003e\u003c\/p\u003e","brand":"Sukun: Luxurious bedding and homeware.","offers":[{"title":"Wash Cloth","offer_id":59787128668505,"sku":null,"price":8.0,"currency_code":"GBP","in_stock":false},{"title":"Hand Towel","offer_id":59787128701273,"sku":null,"price":15.0,"currency_code":"GBP","in_stock":false},{"title":"Bath Towel","offer_id":59787128734041,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true},{"title":"3-Piece Bundle Set","offer_id":59787128766809,"sku":null,"price":48.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0814\/1969\/8521\/files\/Cornflower_Blue_Towel_with_Signature_Tags.png?v=1791619189","url":"https:\/\/sukun.co.uk\/products\/the-supima%c2%ae-cotton-towel-1","provider":"Sukun: Luxurious bedding and homeware.","version":"1.0","type":"link"}